PUIG

 

Visionary Leadership & Values

Since its founding in 1964 by brothers Josep and Jaume Puig near Barcelona, PUIG has been built on a foundation of restless curiosity, entrepreneurial audacity and contagious enthusiasm. Today, PUIG remains a family‑driven business guided by a leadership that champions design innovation, racing performance and long‑term sustainability.

These values underpin every decision, from wind‑tunnel aerodynamic testing to factory tooling and product performance.

Global Presence & Infrastructure

  • Barcelona HQ: All core R&D, engineering, testing and production is handled at PUIG’s Granollers facility.
  • International hubs: PUIG (Barcelona) and regional offices in France, Germany, USA (Orlando) and beyond support sales, distribution, logistics and customer care in over 60 countries.
  • Advanced facilities: Investments in automated production, expanded warehouses and design automation reinforce PUIG’s commitment to precision and scale.

Racing Partnerships & Sponsorships

  • Repsol Honda MotoGP: A technical sponsorship since 2016, the partnership includes shared windscreen design on factory bikes and contributions to multiple MotoGP world titles in 2016 and 2018.
  • Kawasaki Racing Team (WSBK): Technical collaboration since 2017 partnering during championship victories and further innovation through joint development of fairings and aerodynamic components.
  • WorldSBK & MotoGP support: PUIG has been actively supporting riders and teams in series like MotoAmerica, ESBK and Dakar rallies, applying learnings from racing directly into consumer products.

Why PUIG Leads the Way

PUIG is more than an accessories maker: it’s a purpose driven brand where family values and racing heritage fuel continuous innovation. Through global investment in infrastructure and strategic racing partnerships, PUIG delivers motorcycle accessories with both performance-proven durability and inspired design.

In essence: PUIG blends engineering excellence with worldwide ambition, delivering motorcycle accessories born from racing and built for real riders.